
Internet Presence :: Words that mean much more then 'web site'. A presence on line is about being found. It's about being noticed, and it is about interactivity with your client.
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Boston [Still] RocksMy internet radio station had it’s third birthday a couple months ago. I made a bunch of updates recently to Exploit Boston Radio so it’s up to 20 hours of (past and present) Boston area rock, pop and alternative bands. It streams 24 hours a day, every day. Sometimes I feel a little overwhelmed by [...] read more: Unusual Stocks: Moller International (MLER.PK)Moller International could be considered yet another penny stock trading on the pink sheets with a far-out idea. However, this one is a bit different from the usual. Moller is in the business of designing, developing, manufacturing and marketing personal vertical takeoff and landing aircraft. The intended first product is the M400 Skycar. This automobile is intended to have a top speed of 350 MPH while achieving 28 miles per gallon. They aren't shipping anything yet, but are accepting deposits to "secure delivery positions for our M400 Skycar". The company has been involved in an SEC dispute recently, which appears to have been resolved, and doesn't seem to be in a big hype mode - the message board at Raging Bull, a hotspot for penny stock chat, is pretty quiet. Despite being a pink sheet stock, they are fully reporting to the SEC, although their financial situation seems poor at best, with only $14,037 of cash at the end of 2002. read more: Slate goes widescreen10th anniversary redesign. Jake says: For one thing, we're no longer owned by Microsoft, which for some reason seems to make it easier for us to build a site that works as well in Firefox and Safari as it does in Internet Explorer. And now that larger computer screens and broadband have become commonplace, we felt Slate could do more to take advantage of both. The new home page, for example, is wider than the old one and has graphics so numerous that a dial-up modem would have choked on them. We've used the additional real estate to give permanent homes to Explainer, the Has-Been, Doonesbury, Today's Pictures, and our editorial cartoons[~]regular features that have sometimes been hard to find. I love that remark that suddenly Slate can work in non-MS browsers now.[ Paul Boutin] read more: Behind The Scenes In The Blogosphere Last month I got an email from Nora Barnes who is a professor of marketing at the University of Massachusetts Dartmouth. She said she was conducting the first academic study about blogging and wanted my input, which would be combined with that of dozens of others. Her goad was to report on what motivates bloggers, how they handle legal and ethical issues, and how blogs have helped promote their businesses or points of view. This morning Dr. Barnes reported that her blog study is now finished and up on the UMD Center for Marketing Research web site. The report is in pdf format and you can find it here. Nora's study takes the emotion out of the subject and adds some substantive research and a great deal of insight. She said that what started out as "just another researcher trying to study something interesting" revealed what makes bloggers "different from those of us watching (reading)". I am certain her report will be quite valuable to institutions of all kinds who have not yet gotten their blogging strategy to the level they want.  Other patrickWeb stories about blogging read more:
IBM Alumni One of the many innovations Sam Palmisano has spearheaded at IBM is the idea of reaching out to "alumni". The first initiative was a few years ago when he started a semi-annual reception for executives and former executives of the company. That was just the beginning and now the idea of reaching out has been opened up big time. The number of past and present IBMers is probably close to a million people. Establishing communications with such a huge base can be nothing but a good thing for the company. When I left engineering school and joined IBM in 1967, it was common to look for a job at a company and expect to stay there your entire career. Nobody thinks that way anymore. If you tell someone you were with a company for decades, they might ask "what's the matter, couldn't you find any other jobs?". Another change is in the old days if someone left the company they were considered a traitor and barred from coming back. Today, there are many executives that left the company at some point, got some experience at one or more other companies, and then brought that experience back into IBM. The Internet has enabled everything to be connected to everything, so setting up a blog to "connect" past, present, (and maybe future) IBMers to each other and with the company seems like a very good idea. The The first step was the Google Group, the logical step two is the new Greater IBM blog. Over time other forms of web technology such as wikis, audio and video podcasts, instant messaging, and various mobile technologies will likely enter the mix. The possibilities are endless -- collaboration on projects, personal networking for jobs and deals, referrals to and from IBM, and social networking for the fun of it. I look forward to being part of this as it evolves. Upon e-tirement in 2001 with nearly four decades at IBM, I don't really feel like I left anyway! Feel free to visit patrickWeb. There are a number of categories that I have been writing about for more than ten years. Things related to IBM are at this site, I am sure I will be writing about and linking to the Greater IBM blog as will others. Cross linking will increase the overall "connectedness". That's what the web is all about. I am really proud that IBM is taking the blogosphere so seriously.  Greater IBM Blog Greater IBM on Google Groups read more:
The Application Web This week I attended an IBM software technology briefing about SOA. Only brilliant technical people could come up with SOA as a name for something. Let's see, is it safe operating area, School of the Americas, Skies of Arcadia (a Nintendo game), Society of Actuaries, state of the art, or the Sarbanes-Oxley Act? Nope. Maybe it is about an architectural firm that has great customer service? Or maybe it is about the architecture of a building that has a good service entrance? Neither. The SOA of the briefing stands for "service oriented architecture". It is really important. The wikipedia has a comprehensive definition of SOA but basically it is about a new way to get things done with software. Actually it is isn't new -- the idea has been around for decades -- but now it is really happening. It is so much a part of the vernacular at IBM that they just matter of factly call it "so a". After an IBM briefing about "virtualization" a year ago, I tried to explain the word in simple terms (see Virtually Real or Really Virtual). I'll try that approach here with SOA. In a nutshell, SOA will allow web sites to do much more than “click here to buy”. In fact web sites built with SOA will result in us standing in fewer lines in the physical world and have to endure fewer telephone call centers that want to control us. Fulfillment models at our favorite retailer’s web site will result in the staple goods we need just showing up outside the garage door when we need them. If businesses have the right attitude, SOA will enable them to get closer to the ultimate Internet -- to build a people-oriented and user-friendly integrated experience for all parties involved - employees on the intranet, suppliers, customers, partners, analysts and prospective constituents. There is more to this story. (read more) read more: IBM Happenings: May 2006 The month of May was filled with a slew of IBM announcements in hardware, software, services, acquisitions, and corporate initiatives. I am particularly excited about IBM's leadership with OpenAjax. There are a few skeptics emerging and that is how I know that Ajax is sure to be a really big thing. It will change the Internet experience for all of us more than anything so far. Here are all the announcements made by the company during the month. The complete index of prior IBM Happenings is here. read more: Internet TV Technology writer, Peter Svensson, wrote an interesting story called "Will video break the Internet?". From a technical point of view there are many factors to consider. If a large number of web "surfers" were using the Internet as their primary way to watch TV, there would be a problem. More capacity is clearly needed, especially as HD-TV becomes more prevalent. The pessimists -- and some telecommunications operators -- see rising fees to pay for the bandwidth expansion. Optimists know that various technologies such as multicasting, caching, digital video recorders, etc. are dramatically improving the Net's ability to deliver video content and in parallel the cost per unit of technology continues to decline. History would suggest the optimistic view is the right one. During the 1996 Olympic Games in Atlanta there was a bomb blast. Native Atlanta ex-patriots living in Japan and Germany and other parts of the world wanted to get as much news coverage as possible about the status but had few choices (there were no blogs then). The Internet Technology team at IBM in Southbury, Connecticut was running a large web infrastructure for the Games at the time and one of the engineers, Andy Stanford-Clark, got the idea to "stream" a local Atlanta radio station over the Internet using an IBM technology called Bamba. It was a very successful project but only a handful of people could listen simultaneously due to the limitations of the technology and the Internet. Some people thought that if there were large numbers of listeners "audio would break the Internet". Today millions of people consider audio over the Net as commonplace. (Listening to crystal clear classical music from KUSC-FM in Los Angeles through my Sqeezebox as I write this). Based on the tens of millions of daily visitors to YouTube, it is clear that video has also become commonplace. Another leading indicator is what is happening on campus. A number of universities have decided to use the Internet to deliver cable TV to their dormitories. One of the issues Mr. Svensson raised in his story is "net neutrality", a term that means different things to different people. The fear is that the really large telecommunications companies that provide parts of the "backbone" of the Internet may decide to not only raise fees but also to be discriminatory. In the extreme it would mean that Verizon would block access to Google because they made a deal with Yahoo! or visa versa. The telcos have never been successful in getting into the content business so a new angle for them might be to make deals with content providers that would make their video move through the Internet backbone at a higher priority in return for fees. These fears have gotten the attention of lawmakers who are now talking about legislation to insure net neutrality. Legislation is the worst possible way to address the issue. What is really needed is more competition. In Japan, the Internet service available to consumers is significantly faster than in the U.S. and significantly less expensive. For example, Yahoo! Broadband offers 8 million bits per second for about $20 per month. Up to 100 million bits per second is available. What technical breakthrough have they had? None. The breakthrough was to separate the various infrastructure elements of Internet service and allow "Adam Smith's invisible hand" to go to work. More competition means higher speeds and lower prices. In the U.S. we have legions of lawyers and lobbyists at work doing their best to gain protections for themselves and to slow the spread of innovation such as municipal wireless and voice over IP. Will video break the Internet? No. The biggest threat to freedom of choice for content at competitive prices is a lack of competition. Misguided or overly-prescriptive legislation can have unintended consequences. It can often fix one problem and create two new ones or add yet another layer of protectionism. Mike Nelson, former Director for Technology Policy at the Federal Communications Commission (and former colleague at IBM), says "a lack of competition which lets companies exert monopoly or duopoly power is probably the biggest damper on innovation". Not all legislation is bad. It is possible to use it to increase competition and decrease regulation, to fund e-government pilot projects, "connect the unconnected," or fund university education and research.  Other patrickWeb stories about Internet Technology read more: Five Percent At a speech in New Orleans on Monday I said we were just five percent of the way into the Internet -- that of all the things that could simplify our lives and save us time, only five percent of them are here so far. New companies such as Pandora are pressing the envelope to do great things but unfortunately many existing companies have not kept pace with expectations. This morning I checked on the status of a medical prescription at Express Scripts, my "online" pharmacy. The web site had an order number but did not show the name of the medication. Clicking on "check status" gave a line that said "In pharmacy" -- since May 6. No information available. Sending an email to them is hopeless -- I have done it before -- they respond to the email by telling you to call if you need information. I called and was told they had received the prescription on May 3 and it then takes them three days to enter it into the system. Four days later they determined that it needs "prior authorization" and so they faxed a form to the doctor requesting that he fax a form to the insurance company who would then need to fax a form to customer service who would then notify the pharmacy it is ok to ship the medication. The pharmacy and customer service are the same company. There is no feedback to the customer at any point. Meanwhile everyone is calling everyone and the doctor's office is so overloaded with calls about prescriptions that you can't get through to them. This is the status of online pharmacy. Five percent would be an overstatement. Then I made a reservation at Marriott.com. At the end of the form was a "comments" box and I entered some things that I thought would be helpful. Upon hitting the submit button I got an error message saying "Comments too long". The form only accepts 45 characters -- a ridiculous limitation in these days of inexpensive storage. Well designed online forms that limit the text input tell you how many characters you have remaining. Not this one -- there is no indication given of how many characters have actually been entered and the text box actually has four lines of 64 characters each. You just keep shortening and entering submit until it is satisfied. What could they be thinking? The confirming email arrived quickly but because they had embedded some javascript in the email to make it look pretty, it could not be printed. Travel sites generally are getting better but they still do a lot of dumb things. The point that top management of these and many other companies are missing is that the perception of their company and their brand is no longer based on their past history or even the reputation of their products and services. The way we see them is the way we see their web sites. Unfortunately, a lot of things we see are not pretty. Increasingly our loyalties will shift to the companies who make our lives simpler and save us time instead of frustrating us. Many are trying hard but they have a long way to go. read more: Preservation After finding four official National Geodetic Survey benchmarks during an interesting walk around downtown New Orleans, it was time to meet at Antoine's for dinner. The famous restaurant has been continuously operated by the same family since 1840. Through wars, the Great Depression, epidemics and storms, the culinary treasures continue to be served. The French Quarter, where the restaurant operates, was fortunate to not have any water damage, although the winds took a toll and repairs are still underway. After dinner, my son and his friends headed for the music they wanted to hear. For me, there was only one place I had in mind. I had not been to Preservation Hall for more than thirty years but I remembered exactly what to expect. The sound of the Preservation Hall Jazz Band is unique and inspiring. The musicians are polished and professional. I talked with the trombone player during break and he told me he was a professor of music at a local college. To hear him and his colleagues play you would never see a piece of music. It seemed to come from their soul. The saxophone player told me he read music when he was a boy but that now it comes from the soul. From their web site are a coupe of great quotes. "Musicians in New Orleans are born to entertain. There's nothing wrong with that, because I'm happy when I play. I love what I do". "We play gospel music here. We play old spirituals. We play military marches. There's no end to the variety of music that we play. But we play it all our way. And the more we play, the more the level of happiness rises. Just to watch our audiences go wow when we play, that gives me a good feeling and makes me want to put out more." The amazing part to me is the coordination. There is no sheet music, no conductor, not even subtle leads from one of the members. All seven -- trumpet, two trombones, tuba, drum, tenor saxophone, and piano -- played as one. Soloists knew when to stand -- at times several would stand -- the crescendos and decrescendos were perfect and soft harmonies were flawless. These are truly great musicians. Walking a half mile down Bourbon Street back to the hotel there were dozens of "bands" playing at peak volume. It was a different world than Preservation Hall. I prefer the latter. After Sunday brunch overlooking the mighty Mississippi River, it was time to head for JazzFest. The temperature was 90, the humidity was 100%, the crowd was 100K+ and there was no place to sit. In spite of this it was a great experience. The Paul Simon performance, in particular, was worth the price. Nice to see the 60+ performers -- he was amazing in every respect. Digital music is great but nothing compares to a live concert. The big screen made you feel like you were in the front row (even though there were no chairs). Regrettably, Fats Domino (78 years old) cancelled at the last minute for health reasons. Lionel Richie took took the stage instead. On Monday morning it was a pleasure to make a presentation to a group of networking and IT executives at the English Turn Country Club. The topic was, guess what, the future of the Internet. With the incredible humidity, I do not regret not being a golfer and staying for the afternoon. With regard to New Orleans,I found a mixed story. The water marks, damage, and debris were staggering. One can see why a huge number of people have been displaced and why housing is the main issue on many people's minds. I spoke to a number of residents who were working in the service industry. The common thread was that they were hopeful, courteous, and wore smiles on their faces even though they had every reason to be bitter. One person told me there was three feet of water in the second story of his house. He and his family moved in with a cousin -- eight people in a small home. The only good news is that there are plenty of jobs. The biggest tragedy may be that there are only five schools open in a city that was once more than a million people. read more: The Big Picture From Rome The final afternoon of the Business Leadership Forum focused on the big picture -- of both global political factors and technology. A panel included Karl-Heinz Grasser, Federal Minister of Finance for the Republic of Austria. He spoke about how governments can not only avoid being an obstacle to innovation and growth but also encourage competition thereby creating more jobs. The panel was bullish about how the information revolution -- ushered in by the microprocessor in the early 1970's and the Internet of the 1990's -- has led to an explosion of new products and new business models, However, there was a consensus that retaliation from poor economies and over-regulation by some countries could stymie the growth. Mario Monti, President of Bocconi University and commissioner in the European Union for ten years, was quite optimistic about the EU -- a market of 480 million people -- and said that the EU itself is an innovation. He said that Europe is much more like the U.S. than it was. It is now a single market, has a single currency, and has been expanding market reach around the world. The shortcoming is that Europe, unlike America, does not yet have a constitution. This results in an economic disadvantage because the European community can not make a decision for the total. The European economy is not innovating quickly enough and in fact some countries are protecting the past at the expense of the future. Mario says it is time for "naming and shaming" the laggards through peer reviews. Then he got more specific -- "Germany, France, and Italy are behind on liberalization of service markets and have resisted initiatives to increase competition". These three countries will have a negative impact on the Euro which in turn will hurt the rest of Europe. Mr. Monti's presentation was sobering but hopeful. He said the EU has a lot of good features, that it can protect intellectual property but also move against monopolies such as Microsoft. The key to get innovation going in Europe is for the EU to innovate itself by completing it's constitution. Irving Wladawsky-Berger kicked off the final segment of the forum, which focused on the future. IBM supports Linux because it is a great operating system for computers. Irving introduced Linus Torvalds the developer of Linux which he published as a student in 1991. Don Tapscott, a widely acclaimed author, who invented the term "paradigm shift", then moderated the final panel which included Linus, Nick Donofrio, executive vice president for innovation and technology at IBM, and Ann Mettler, executive director and co-founder of The Lisbon Council. It was a wide-ranging discussion. Linus is an incredibly humble guy. He said he has no vision, just looks 5 cm ahead before each step, and loves to solve technical problems. Linux is successful, he says, because both the development and the decision making are distributed -- a "built-in meritocracy". Don asked why volunteers worked on Linux for no economic return. Linus said, "if you were all engineers, you would not be asking that question". Open source software is viable in most all software areas, with the only exception being niche markets which are too small to get adequate collaboration. "Open source will take over most all infrastructure". Ann said there is a huge gap between businesses which are moving ahead rapidly and societies which feel left behind. The key problem is that the economy is 70% services but the regulations and governance are still based on an industrial model. She believes that government should learn how to innovate from businesses. "Politicians are clueless about the discussion of the past day and a half". She says that businesses need to share their leanings with society. The labor market in Europe is flat because companies do not want to hire and that is because the laws are so onerous. "You can hire but you can't fire". Labor reform is needed desperately. Nick says' It' s all about change". IBM is doing a balancing act by supporting both open things and proprietary things. The company is generating a lot of patents but also giving away a lot of patents to move the ball forward in key markets such as healthcare and education. "The world can move ahead faster if the OS is Linux -- it is good enough and a "blow for freedom". A California venture capitalist asked about business ethics and Nick was very aggressive in his response saying it was not optional for companies to be totally and completely ethical in every respect. (Having been at IBM for 38 years, I can say I never ever had a concern about ethics at the company). Nick summarized that anyone can innovate if they are willing to change. "If nothing changes, nothing changes". Sam wrapped up the conference by saying corporations need to be transparent. Their ultimate responsibility is to create value for the constituencies: stockholders, customers, employees. He walks the talk.  Intro to Roman Rendezvous Stories Index to Roman Rendezvous stories read more: Connecting Sony Ericsson K700i to the Internet through my PC I was recently stumped with CSS over handheld devices. I was using Sony Ericsson J200i, an entry level nice hand phone from Sony Ericsson to access WAP pages over GPRS. Now I need to test run my web sites development and CSS on handheld devices. In a quick impulse shopping I got myself a mid entry level Sony Ericsson K700i for RM850. The phone was selected for its price and features. The guy was nice enough to throw me a free gift in the form of quite nice canvas bag. So if you are shopping for Sony Ericsson, just try your luck but don't forget to be nice to the salesperson. I also bought a DiGi prepaid, activated the GPRS account and surf away with K700i. read more: Making Your Presence on the WebYou have been using the Internet for years now. If you are like me, you think it's a fascinating place. There are so much information in here you wish you have the time to surf away. I will not waste your time so let get down to the reason you are here. you want to have a web site ... .. and you know exactly what your web site will contain. Let's get started. read more: Web Design & Development>OverviewWeb development incorporates all areas of creating a Web site for the World Wide Web. This includes Web design (graphic design, XHTML, CSS, usability and semantics), programming, content management, marketing, testing and deployment. The term can also specifically be used to refer to the "back end", that is, programming and server administration. ref: Wikipedia: Web Development read more: Web Site MaintenanceOverviewWhen web site is published on the Internet, the web site need to be monitored, evaluated, reviewed and updated. Maintenance of a web site starts with the owners intention to publish a web site, then it focus on its users needs, habits and preference, which is why the web site is published in the first place, to give its visitors useful information. A web site also promotes image and reputation of its owner whether it is a company, a brand name, a product or service, an individual or a community. Having to stumble into an out-dated information on a web site will, more often than not, frustrate a visitor. An out-of-date web site, be it for its content or design speaks for itself about its owner. read more: Why have a website?Many companies throughout the world today are operating their business with no website. When the internet keeps moving forward and advancing, your business needs to advance as well. If companies do not own or operate an online business as well as a physical business, they will lose out on sales and additional profits. read more: 7 Steps to Set Your Website on the Fast Track to SuccessA website means a dynamic marketing plan. To court success a website must be promoted well and deliver all that it promises. read more: Let's Design A Website That SellsDesigning a website to market you products on the Internet read more: The FarmThe Tucows Developers' Hangout is a weblog that features articles of interest to software developers from beginner to expert, from casual hobbyist to enterprise systems programmer and whose target platform ranges from a handheld unit to the Internet. read more: Internet Explorer 7 in Windows UpdateAre you ready for the newest IE 7 (Internet Explorer 7)? Internet Explorer 7 (or IE 7 for short) will be a nice advance from where Internet Explorer... read more: Web Standards AwardsThe Web Standards Awards aims to promote Web site design using W3C standards by seeking out and highlighting the finest standards-compliant sites on the Internet. read more: Web Accessibility ToolbarAn awesome toolbar for developers allowing them to examine Web pages under Internet Explorer for various aspects of accessibility. Contains links to a lot of accessibility resources. Version 1.2 released Oct, 2005 with many enhancements and improvements. read more: Cynthia Says?International Center for Disability Resources on the Internet (ICDRI), the Internet Society - Disability and Special Needs Chapter, and HiSoftware Company collaborate to provide cost-free educational resource for Web Site accessibility testing. read more: Uniform Resource Identifier: Generic SyntaxThis specification defines the generic URI syntax and a process for resolving URI references that might be in relative form, along with guidelines and security considerations for the use of URIs on the Internet. read more: Uniform Resource Identifier (URI) Activity StatementThe WWW is the universal space containing all Internet resources referenced by Uniform Resource Identifier. The Web is dominated today by relatively few technologies, including the Hypertext Transfer Protocol and the Hypertext Markup Language. read more: Link Building 101 - Resources and ToolsEvery now and then, there is a forum post worth bookmarking and a Search Engine Watch thread that compiles an excellent list of link-building resources is such a post. The post, and the comments that follow, provides for a very comprehensive list of tools, articles, forum threads and knowledge bases that can be found on the Internet. Good job Nacho. read more: MSN Search to go Live Thursday, November 11thMicrosoft is planning to introduce its long-awaited Internet search engine on Thursday November 11th, a person knowledgeable about the announcement said.Word of the introduction of MSN Search was leaked on Tuesday (November 9th) after Microsoft began phoning reporters offering briefings for Wednesday. A company spokeswoman declined comment on the announcement.There is also an Associated read more: Bloglines Firefox CenterBloglines has announced the addition of the Bloglines Firefox Center. The announcement is due in large part to the continuing success of Firefox and its abilities for RSS discovery."Over the past few months, we've watched users steadily switch away from Netscape and Internet Explorer to Firefox. Back in July, while Firefox was still in beta, it had grown to over 5% of our traffic. Today, Firefox read more: The final goal of search engine optimizationMost businesses have realized that search engine optimization (SEO) is important if you want to succeed on the Internet. If you miss the mark, search engine optimization can cost a lot of time and money without getting results. If you do it right, SEO will improve your business. read more: Should you buy text links?Many text link broker websites have appeared on the Internet. These websites allow you to rent links from other websites on a monthly basis. Is this something you should consider for your website? What can you expect from these text links? read more: Use Internet directories to get more visitorsInternet directories are often overlooked by webmasters because many of them deliver only little traffic. However, link directories offer many benefits to webmasters that are interested in getting more visitors. read more: Is link popularity really that important?With the domination of Google and Yahoo on the search engine market, words like "link popularity", "link prominence" and "link reputation" have become buzzwords in the search engine marketing industry.Many webmasters try to get as many links to their website as possible and some companies even offer "1000 links to your website within minutes". But is link popularity really so important as many people want us to believe? read more: Why Jim didn't make profit with his Internet business, part 2Two weeks ago we told you about Jim who didn't make profit with his Internet business because he used the wrong keywords. We gave you a list of popular keyword search engines that help you to find the right keywords for your website. This time we'd like to inform you about more unknown ways to find the right keywords for your site. read more: Why Jim didn't make profit with his Internet businessYou might lose lots of customers because your website is not targeting the right keywords. Read this article to find out how to find the right keywords for your website that will bring more customers to your site. read more: How to choose the right keywords for your siteMany businesses recognize that search engines can bring volumes of highly targeted prospects to their website, typically at a fraction of the cost of traditional marketing. Unfortunately, these same companies often overlook the most important part of their search engine marketing campaigns, which is keyphrase selection and evaluation. read more: Does advertising in PPC search engines really work?Maybe you've considered using pay per click (PPC) search engines to promote your website on the Internet. PPC search engines are search engines that allow you to bid for a special position on their result pages. You pay a certain amount for every click your listing receives. But will this really work for your website? read more: I've finally settled into my new position on the Internet Explorer team...Wow, 7 months since my last post! Well, there is definitely a good reason for the lengthy delays. Back in February a became a full-time member of the Internet Explorer team starting work on IE7 and continuing support for previous versions of the browser. Needless to say, joining any team of this size there is a lot of information to consume before you can start making decent contribution so all of my free time has been spent brining myself up to speed. Hopefully I'll be able to leverage some of this knowledge and focus some postings on web development and scripting, in addition to my previous topics. This is still my personal blog where I'll be posting about all of the interesting things that I'm working on or feel like talking about, so try to keep the browser flames to a minimum. For obvious reasons there will be comments that I won't be able to respond so if you don't hear back from me, I'm probably ignoring you, but in a good way. Well, good to be back, make sure you stick around and look for further posts. A few details about the FeedBurner.com redesign
Late, late, late on a Tuesday night almost two weeks ago, we re-launched FeedBurner.com with much-needed updates to the design, content and overall direction. Traci already commented on the strategic importance of the new site, while Rachelle provided a more personal account. But as the designer and half-developer (Rachelle did the other half — actually, probably more than half — with great skill and speed), I’m going to share a couple of “behind the scenes” details that I find super neat. Hopefully you’ll feel the same way. Powered By FeedBurnerGoing in to this project, two requirements became clear: Traci (our marketing director) needed the ability to make content updates without routing all changes through the design team. Many types of content needed to be reused in slightly different settings and formats around the site.
To address these requirements, we came up with the idea of modular content — basically, little nuggets of content that can be randomized, subscribed, inserted and updated anywhere. For a couple of content types — blog posts, publisher buzz, press releases — we used feeds and our very own BuzzBoost service to repurpose content wherever we needed it on the site (mmm, dog food). For others, we generated custom blocks of static HTML or Javascript and included those in the JSPs that contain forms, session information (“You are signed in as…”) and other application components. Of course, we had to generate all of this content somewhere… Powered By MovableType
We’re using MovableType to store and publish the press releases, in the news, events, corporate backgrounder, stats, Publisher Buzz, and of course our blog, Burning Questions. Our MovableType installation is rigged up with a variety of templates that publish static files in HTML, Javascript and Atom formats — all of which are then pulled into the pages like I mentioned above. One of the complaints people have about MovableType — that it creates static files by default — is actually a huge advantage here. We’re able to publish flat, lightweight static files to a single server, then pull in these files in a variety of ways across our distributed server environment. Elegant, dual-float layout
When I was first learning CSS, doing multi-column layouts was always the hardest part. Even two-column layouts seemed tricky, weighing the pros and cons of various approaches and never being totally satisfied with the end result. Then I got floats. Like, really got them. It was Doug Bowman’s slides from this presentation that secured my understanding and I haven’t fretted about CSS layouts since. On the new FeedBurner.com, everything but the home page uses a classic dual-float, two-column layout. I set a width on both columns in the CSS, then assigned float:left on the left column and float:right on the right. Finished with a clear:both footer, it’s a solid layout that works regardless of which column is longest. A new approach to navigationWhile many sites feature massive navigation (practically a site map), we took a page from Flickr’s design books this time around and divided our navigation into two sections. A high-priority “primary” navigation and a lower-priority “secondary” navigation are based on prominence, not hierarchy, which helps focus the page and not overwhelm people with choices. We also made heavy use of in-text hyperlinking across sections, to encourage exploration without forcing folks to grok and traverse our site architecture via the navigation. Coming soonPerhaps the best things to come out of this redesign process haven’t arrived yet. As a result of our extensive brainstorming and planning, we have tons of ideas and a general roadmap for web site improvements over the coming months. And now, with the addition of Rachelle Bowden to our team, we have the manpower womanpower to get it done. Questions? Comments?Use the comment form. As always, I love to hear from you! read more: The Million Dollar Script.The hottest new idea in internet advertising in years! read more: Integrity Testing for Software Professionals By Donna L. DavisBefore I became a supervisor, the very notion that someone might be monitoring my Internet usage was not only horrifying, but demoralizing. Didnā??t they trust me? Click here for the full article. read more: Send Free SMS to Hutch Mobile Phones in IndiaSend free sms to mobile phones in India. Find out how to send free SMS through Internet to Hutch Phones in India. read more: Search Engine Optimisation And MarketingEveryone website owner understands the importance of search engines. Search Engines are not only a great source of traffic but a major source of free traffic too. And that is why search engine optimization and search engine marketing can help you ... read more: Holiday Discount offer - 50 percent off until December 31st 2005New Promotion:With the year end of 2005 close at hand, we have started a new marketing promotion that offers a significant discount from our regular pricing. From now until December 31st, 2005, we are offering a 50% discount on all services. See our current marketing promotions webpage for all... read more: Halloween Promotion - Persistent 25 percent discount until October 31st 2005!New Promotion:With the close of our Fall Equinox marketing promotion, we have started a new promotion that, only lasts a until midnight on Halloween! From now until October 31st, 2005, we are offering a 25% persistent discount on all hosting plans. See our current marketing promotions webpage... read more:
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